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Gulf Coast Research and Education Center

Gulf Coast Research and Education Center

Agricultural Economics

Current research efforts concentrate on agribusiness decision making and optimal coping strategies under changing market and regulatory environment—with an emphasis on the fruit and vegetable industry.

Agribusiness decision making involves risk and uncertainty and covers decision in the following areas:

  • Land use
  • Labor management
  • Capital investment
  • Technology adoption

Ag Economics Faculty Members

Zhengfei Guan
Associate Professor
813-419-6590
guanz@ufl.edu | Rm. 133